Enrollment Marketing Best Practices
February 6, 2007
Vol 2 - Issue 3


printable version
Today’s Admissions Fact:

Colleges accept 70% of applicants.

45% of admitted students will actually enroll in the institution.

-NACAC, State of College Admission 2006


Did You Know…

According to a survey by ad:tech and MarketingSherpa, email came in 2nd behind paid search ads for the best performing online marketing tactics in 2006.

-eMarketer, January 2007


Sites for Students:
Non-Profit Partnerships:
Other Initiatives:
6 Ideas for Winter eNewsletters

Last Chance Application Reminders
If the application deadline for your school hasn't passed, send out one last reminder to your inquiry pool reminding them that there is still time. Here is one last chance to attract prospects, so include exciting aspects or information about your school. In the busy world of today's high school students, reminders do help!

Admitted Students/Student Days
Sure, students are thrilled to receive a "Congratulations!" letter in the mail, but why not congratulate them via email as well? This is also a great chance to present information on upcoming Admitted Student Days in an interesting, interactive way.



If you are interested in integrating any of these or other eNewsletters into your admissions plan, please contact your Client Services Manager.




Are you a Division III school?
Sign up for CollegeStudentAthletes.com’s weekly D3 eNewsletter here.

D3 eNews is a monthly e-newsletter for high school students, parents, counselors, and coaches interested in the Division III (D3) experience. The e-newsletter highlights a current news story, links readers to recent headlines, lists current rankings and standings, profiles current student-athletes, and offers advice from the experts. It is brought to you by CollegeStudentAthletes.com, a free college search website for students looking to combine sports and academics at a D3 college.

Also, don't forget to submit your school's D3 story for consideration in an upcoming issue here.




Questions? Things you would like to see in Enrollment Marketing Best Practices newsletters? Please email Kristin Carpenter, editor of Enrollment Marketing Best Practices, at kcarpenter@studenthorizons.com.

To subscribe to this newsletter, please visit Student Horizons, Inc. E-news.

To read archived newsletters, click here.
 
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